17 Things to See and Do in Taiwan

The skyline of Taipei in Taiwan with nature in the foreground

I used to live in Taiwan for a few months as an English teacher. I loved the time there and have always felt the country was really under appreciated. So, in this is a guest post by Carrie Kellenberger from My Several Worlds and an expat living in Taiwan for ten years, she lists out all the amazing things you should see and do there.

Every country in Asia is beautiful, but Taiwan is special for many reasons. The people are warm and hospitable. In March 2019, Taiwan was listed as the happiest place in East Asia.

While it might be a small island, you would be amazed at the never-ending variety of sights and fun things to do here. With over a hundred mountain peaks above 3,000 meters, over a hundred hot springs scattered around the island, both golden and black-sand beaches, nine national parks, world-class museums, glittering skyscrapers, stunning temples, and a huge number of night markets that are second to none, Taiwan has something that everyone can enjoy.

To this day, nearly 14 years after I moved here, I still think Taiwan is one of Asia’s best-kept travel destination.

Here are some of the best ways to spend your time in Taiwan:

1. Eat, Eat Eat!

A busy market at night in Taiwan
The national pastime in Taiwan is eating. Taiwanese, both adults and children, are very work and study oriented, so their lifestyles demand healthy food that is available on the go. Moreover, there is always an abundance of fruits and vegetables, so visiting a local market can be a delight when you find out how cheap it is to eat fresh food.

As a result, Taiwan has become an epicurean’s playground. The food scene is an international smorgasbord of culinary delights, for every budget and almost every diet.

Night Markets
While there are five-star international restaurants of every variety throughout the country, the night markets are where the real gastronomes go. They promise to keep your belly full while your wallet remains relatively unscathed.

There are over 30 night markets in Taipei, New Taipei, and Keelung (and over 70 night markets across Taiwan). If you’re not sure which one to choose, visit this list of night markets in Taiwan and take your pick. My personal favorites are Shilin, Keelung, and Roahe Street in Taipei.

Here are a few things you should try:

  • Xiao long bao, also known as soup dumplings, a favorite staple food here. They are made out of a thin pastry folded into a type of bag that is then stuffed full with a meat-and-vegetable mixture and a tiny amount of soup, then garnished with raw ginger and soy sauce. Biting into one of these is a flavor explosion in your mouth. Plenty of street vendors at night markets offer fresh xiao long bao for around $2 USD for a basket of 10-12. There is really no reason not to try them. I’ve yet to meet a visitor to Taiwan who hasn’t loved their xiao long bao experience. I promise you will not be disappointed.
  • Oyster vermicelli
  • Oyster omelets
  • Beef noodle soup
  • Deep-fried chicken
  • Tian bu la (a type of fish cake fried with coriander with a dash of pepper and spice)
  • Sweet Taiwanese sausage or BBQ on a stick
  • Stinky tofu
  • “Coffin bread” (a tasty bread bowl shaped like a coffin)
  • Pig’s blood cake (It’s made from pig’s blood, sticky rice and soy broth and tastes much better than it sounds, I promise!)
  • Shaved ice
  • Zhen zhu nai cha (Taiwanese bubble tea)
  • Taiwan Beer (it’s the most popular local beer)

No matter what you decide on, you’re sure to have a great meal at a low cost while experiencing Taiwanese culture at its very best. You’ll be amazed at what you can buy for dinner for just $5 USD! You’ll definitely find some things that you hate, but you’ll also find things that you’ll love. It’s all part of the experience, right?

2. Visit a Taiwanese Teahouse

a tea house in Taiwan with a teapot ready to pour into cups

Tea culture in Taiwan is wonderful, and there are many options for tea lovers.

  • Maokong Gondola – This gondola will whisk you four kilometers to a mountain peak in a glass-bottomed cable car, from which you can view the tea plantations built into the side of the mountain as you zoom up. You can catch it at the Taipei Zoo MRT station; a ride costs 120 NT ($4 USD) each way. Once you’re at the top, there are several winding paths for a pleasant mountaintop stroll and a great selection of teahouses to choose from when you’re ready to enjoy a cup of fresh mountain tea.
  • Jiufen – If you’re heading out of Taipei, Jiufen is one of Taiwan’s most popular tourist destinations, owing to its appearance in the Studio Ghibli film Spirited Away. This seaside mountain village offers some terrific shopping opportunities, as well as all the different kinds of foods you see in the movie. It’s one of my favorite places, because it is also home to some beautiful teahouses in the most glorious setting. Imagine sitting at the top of a mountain, looking out over the ocean in the comfort of a traditional tea house. It is truly a magical experience, especially if you can get there for sunset. Go on a weekday to avoid the large weekend crowds.
  • Jwu Jiu Teahouse – If you make it as far south as Chiayi, be sure to find Jwu Jiu Teahouse, a hidden gem that is like taking a step back into the past. Jwu Jiu is a traditional wooden teahouse set above enormous stone ponds filled with hundreds of giant, brightly colored koi. Feed the fish while sipping on your tea, and enjoy some traditional dim sum in the loveliest setting you’ve ever seen. The grounds belong to a local family, and the teahouse uses a well that is over a century old, in which the water still runs deep and pure. The owner has kept most of the original structures and bricks, plus a hundred-year-old Osmanthus tree, which is associated with many traditions in China and Taiwan. If you’re a history buff, you’ll enjoy the teahouse’s long history, displayed with pride and obvious care.

3. Check out the Northern Coastline

the lunar-like landscape of Yehliu Geopark, Taiwan
Head to the coast for some incredible lunar-like landscapes at Yehliu Geopark. There are some unique, otherworldly rock formations, including one that looks like Queen Elizabeth (though it took over 4,000 years to form) that are a popular tourist attraction. Try to get there early to beat the crowds.

4. Hit the Beaches

beautiful Taiwan coastline in the north
The beaches of Kenting on the southern tip of the island offer fun in the sun. White Sand Bay is the most popular and a great place to soak up the sun, swim, snorkel, or even go diving (just keep an eye out for jellyfish!). Other great beaches are South Bay and Little Bali Bay.

5. Soak in the Hot Springs

the Beitou Hot Springs just outside Taipei, Taiwan
Taipei has its very own active volcano in its backyard, and because of the volcanic activity in the area, Beitou Hot Springs enjoys a steady stream of visitors and locals who love to bathe in its healthy waters. Prices start around 40 NT ($1.30 USD) per person for a soak in the hot springs, making it a very affordable choice for anyone looking for some R&R.

6. Go Island Hopping

a beautiful sandy beach on Penghu Island, Taiwan
The beautiful islands of Penghu just off Taiwan’s western coastline will delight your sense of wanderlust and are especially well known for their golden beaches. This island archipelago has islands that are all distinct.

Boats will drop you off at one island for a few hours and then take you to the next one, so you can literally go from snorkeling to observing sea turtles to wandering through traditional aboriginal villages made out of coral in a single day.

7. See Old Taiwan

a lighthouse on Matsu Island, Taiwan
Two groups of islands that make up the Kinmen Archipelago off the west coast of Taiwan, just a couple miles from mainland China — and they are old Taiwan at its best. Here you’ll be able to see some traditional architecture, and there are also insightful museums that highlight the ongoing tensions between the People’s Republic and Taiwan.

8. Get Off the Beaten Track on Orchid Island and Green Island

getting off the beaten path on the rugged Orchid Island, Taiwan
Located just off the southeastern coast, these lush islands are a treat to visit. Here you’ll find hiking, swimming, diving, and amazing hot springs. You can also get further off the beaten path and have an adventure by renting a scooter to traveling around the islands yourself!

9. Explore the Green Mountains

the view from Jade Mountain, Taiwan
Grab a scooter and head up into the green mountains, which extend over five ranges the length of the island. If you want to stretch your legs, climb to the summit of beautiful Jade Mountain and watch the sunrise; this beautiful peak is almost 4,000 meters above sea level, making Taiwan the world’s fourth-highest island.

10. Visit Wuling Peak on Hehuan Mountain

hiking on Hehuan Mountain, Taiwan
If you’re still craving some climbing and hiking, head to Wuling Peak on Hehuan Mountain, around 3,275 meters above sea level, making it another good hike for anyone looking to spend more time outdoors. But what really makes this place special is that the peak is so high, you can look down into a sea of clouds below!

11. Go Hiking in Taroko National Park

Taroko Gorge, Taiwan
Ready for another city break? This national park offers visitors a chance to hike through mountainous terrain and gorges, and you can even stop to dip your feet in swiftly flowing mountain rivers. Covering just under 100,000 hectares, it’s one of only nine national parks in Taiwan. Admission is free.

12. Head East

some of Taiwan's beautiful eastern coastline with tall cliffs
To really enjoy Taiwan’s majestic beauty, don’t forget Taiwan’s eastern coastline. The east coast highway has some of the most dramatic coastal scenery in the world, from plunging sea cliffs and splashing surf to beaches, nature reserves, and rural towns a world away from the big city.

13. Witness Some Chaos

the busy food markets of Taiwan
Check out the feeding frenzy of the markets in Taipei, or enjoy a stroll around cool Ximending, the gay district and Taipei’s answer to Tokyo’s Shibuya. Ximending boasts a massive outdoor plaza behind the Red House (a well-known cultural landmark) and a pedestrian shopping zone filled with the latest fashion trends, coffee shops, restaurants, and local artisans.

Give yourself bonus points for checking out all the super cool graffiti; you won’t find it on the main thoroughfares, but if you venture onto some of the smaller side streets, you’ll soon find yourself in world of brightly decorated alleys and lanes.

14. See Tianhou Temple

Tianhou Temple, Taiwan; photo by Wayne Hsieh (@whsieh78)
While you’re in Ximending, it’s worth stopping by one of the oldest temples in the city, Tianhou (also known as the Ximending Mazu Temple, after the in-house deity Mazu, goddess of the sea). Around since 1746, it’s one of three major temples in Taiwan from the Qing period. It’s located on a main thoroughfare — but it’s very easy to miss the entrance.

Stepping through the entrance to this beautiful Taoist temple filled with mythological creatures, smoky incense, lucky goldfish, and people paying respect to the gods is truly a surreal experience. You’d never know this quiet oasis is in one of the busiest areas of Taipei!

15. Explore Fo Guang Shan Monastery

Fo Guang Shan Monastery, Taiwan
If you have your own ride in Kaohsiung, I strongly encourage you to stop by Fo Guang Shan Monastery and pay homage to the monks that live there. An ultra-Zen monastery open to the public, the complex is massive and stunning, leading to the Great Path of Buddhahood, a broad pathway flanked by eight identical pagodas.

You can explore each as you walk your way up to the Big Buddha, the highest seated bronze Buddha in the world. I’ve been to many temples and monasteries in my lifetime, but this one takes the cake.

16. Visit a Taiwanese Aboriginal Village

locals making food at a Taiwanese Aboriginal village
There are many knowledgeable local guides that can introduce you to the aboriginal way of life in Taiwan. The Formosa Aboriginal Culture Village near Sun Moon Lake is the most popular destination to learn more, but it’s certainly not the only one — there are lots of villages to choose from.

17. Take Part in the Pingxi Lantern Festival

red overhanging lanterns at the Taiwan Pingxi Lantern Festival
One of the coolest events in Taiwan, the Pingxi Lantern Festival involves releasing hundreds of paper lanterns into the sky. (Many newlyweds also include this meaningful tradition as a part of their wedding celebration.) If you don’t want to brave the crowds, you can easily purchase a lantern and light one on any of Taiwan’s beaches.

Taiwan is very environmentally friendly, so make sure you go with the eco-friendly paper lantern options that disintegrate, leaving no residue, and don’t cause fires. The company My Taiwan Tour also currently offers biodegradable paper lantern tours in Shifen.

***

There are many things about Taiwan that make it an incredible place to live; it’s easy to take some of those things for granted once you’ve been here for a while. I frequently hear that people think Taiwan is very Westernized, and while I agree that it is to some extent, there are still plenty of authentic Taiwanese experiences to be had!

Taiwan is and continues to be an unexpected travel destination that continues to delight visitors to this day. There is no place like it!

Canadian expat Carrie Kellenberger has been living in Asia since 2003. She moved to Taiwan in 2006 and became a permanent resident in 2012. She loves entertaining guests and travelers to Taiwan. You can read about her adventures and life there at her blog, My Several Worlds.

Book Your Trip to Taiwan: Logistical Tips and Tricks

Book Your Flight
Find a cheap flight by using Skyscanner or Momondo. They are my two favorite search engines because they search websites and airlines around the globe so you always know no stone is left unturned.

Book Your Accommodation
You can book your hostel with Hostelworld. If you want to stay elsewhere, use Booking.com as they consistently return the cheapest rates for guesthouses and cheap hotels. I use them all the time. My favorite places to stay in Taipei are:

  • Formosa 101 – This hostel is located right near the Taipei Tower and the Tonghua Night Market. They offer free breakfast and have a laid back lounge for relaxing.
  • Meander Taipei – The staff here is really helpful and the beds are comfy. They have free breakfast as well as other daily activities available.

Don’t Forget Travel Insurance
Travel insurance will protect you against illness, injury, theft, and cancellations. It’s comprehensive protection in case anything goes wrong. I never go on a trip without it as I’ve had to use it many times in the past. I’ve been using World Nomads for ten years. My favorite companies that offer the best service and value are:

Looking for the best companies to save money with?
Check out my resource page for the best companies to use when you travel! I list all the ones I use to save money when I travel – and I think will help you too!

Photo credits: 9 – David Hsu, 15 – Yi Chen, 16 – Huicheng1967

So, What Comes Next?

The capitol building and a statue in Austin, Texas
One of the most-asked questions on my book tour was: “What comes next?”

Now that I’m back from Paris and have moved out of New York City, and now that my book tour is over, what are my next big plans?

Well…

Not much.

Right now, I’m back in Austin. I have to finish moving into my new apartment (why do couches take so long to arrive?) and, beyond a couple of trips to NYC and DC for weddings, I don’t plan on leaving Austin for a long time.

My passport is staying in my drawer. I’m not moving back to New York or Paris or some other city. I’m not working on a new book. There’s no new big projects. Nothing.

For the foreseeable future, all I see is Austin.

And I’m very excited about that.

A tree only grows when it has roots, and now that the madness of all this year’s projects is over, those roots can finally start to weave their way into the earth and provide the foundation for further growth.

I can finally get into the one thing I’ve been craving all year: routine.

I’m going to get into a better workflow, go back to the gym, start cooking again, take up some hobbies, sleep more, and maybe even start holding monthly meet-ups.

Who knows!

I used to think that I had to rush my travels, that there was too much of the world to see, and that that was why I couldn’t stop traveling — because, if I did, I’d never see it all.

And to me, that was a crime.

That’s why it was always “just one more trip.”

Part of me still feels that way.

But, in reality, there is no rush. You can never see it all. There will always be something else to see or do, or something new.

And it will still be there in a few months.

So, right now, the world can wait. I’m tired of being on the move. I’m tired of staying in spaces not my own. I’m tired of wearing the same three shirts over and over again.

When that kind of burnout happens, you have to stay put.

So I will stay put and recharge the battery named “travel.”

I don’t know how long it will take. I don’t really care.

I’m in no rush to go anywhere right now.

I always define travel as something that pushes you out of your comfort zone and makes you grow as a person. Being home and learning to stay put will be a new adventure. This is something I’m going to have to learn how to do (it was really tough passing up on super cheap flights to the Seychelles).

So, in a way, I guess that is what comes next is a deep dive into this concept called “home.”

I’m looking forward to the challenge.

Book Your Trip: Logistical Tips and Tricks

Book Your Flight
Find a cheap flight by using Skyscanner or Momondo. They are my two favorite search engines because they search websites and airlines around the globe so you always know no stone is left unturned.

Book Your Accommodation
You can book your hostel with Hostelworld. If you want to stay somewhere other than a hostel, use Booking.com as they consistently return the cheapest rates for guesthouses and cheap hotels. I use them all the time.

Don’t Forget Travel Insurance
Travel insurance will protect you against illness, injury, theft, and cancellations. It’s comprehensive protection in case anything goes wrong. I never go on a trip without it as I’ve had to use it many times in the past. I’ve been using World Nomads for ten years. My favorite companies that offer the best service and value are:

Looking for the best companies to save money with?
Check out my resource page for the best companies to use when you travel! I list all the ones I use to save money when I travel – and I think will help you too!

Want More Information on Austin?
Be sure to visit our robust destination guide on Austin for even more planning tips!

PRODUCT REVIEW: KKDAY SIM CARD IN TAIWAN

Hello, all! I wanted to share my experience with KKday, as I ordered a SIM card through them for my solo summer trip to Taipei, Taiwan. Having a SIM card with unlimited data allowed for effective public transportation and street navigation, saving precious time during my short stay in the city. Please note that this product review for the KKday SIM Card is not sponsored and is limited to my experiences.

About KKDay

KKday is a travel platform that connects travelers with local tours and activities. They make it easy for travelers to find fun and authentic experiences online in numerous countries, including TaiwanSouth Korea, and Japan. I found them through a quick Google search when researching SIM options in Taiwan.

I was able to easily navigate to Elephant Mountain in Taipei thanks to my SIM card!

SIM Card Process

The process was relatively straightforward and hassle free. Here are the basic steps to get your SIM card if you’re flying into Taoyuan International Airport (TPE):

  1. Access the KKday website.
  2. Read through the SIM card options and select.
  3. Place the order specifying the approximate pick-up time.
  4. Locate the KKday booth in the terminal arrival area when you land at TPE.
  5. Show staff your passport and boarding pass to collect your SIM.
  6. Install your SIM card. Make sure you check it works before leaving!
  7. Use your SIM card for the desired number of days.

Pros of KKday SIM Card

Easy: SIM cards can be purchased in advance online with a credit card.

Inexpensive: I paid ~$10 USD for my 3-day 4G SIM with unlimited data.

Convenient: SIM cards can be picked-up in Terminal 1 and 2 at the Taoyuan Airport in Taipei. The Terminal 1 booth is open 24 hours while Terminal 2 is open 5:30 am to 1:00 am. You need to specify which terminal you will be picking up your SIM from upon placing your order.

Reliable: Chunghwa Telecom is the carrier and provides fast, reliable service throughout Taipei. The only place with slightly spotty service was in the mountainous Jiufen area outside of the city center.

Cons of KKday SIM Card

Purchase limitation: You can only purchase one SIM card per person.

Non-reloadable: To my knowledge, this specific SIM card cannot be topped-up or loaded with more data after it expires. (I would have preferred to re-use the SIM card upon future trips to Taiwan.) If you would like a reloadable SIM option, you would need to purchase from a provider shop rather than KKday.

Processing time: Orders must be placed by 4:00 pm two days prior to the day you plan to pick-up your SIM. For example, if you wish to pick up your SIM card on November 13, you must complete your online booking before 4:00 pm on November 11.

Travel Tips

  • It is easier to purchase a SIM card in the airport compared to in the city. I recommend purchasing from KKday or other providers before leaving the airport.
  • Make sure your phone is unlocked. If it is not, you will not be able to use the SIM card.
  • Starting in 2019, your phone will need to be 4G compatible for the SIM to properly operate in Taiwan.

As a woman who frequently travels solo, having a phone with data relieves some travel anxiety and makes me feel safer. Although I do not always opt for SIM cards, they make short trips much easier. I recommend using KKday if you’re visiting Taipei because their SIM service is easy, cheap, and convenient! For more detailed information, visit this webpage.

Klook Review: Our Personal Experiences Travelling With Klook

We are writing this Klook review article to help our readers get a better understanding of what is Klook and to answer the question of whether Klook is legit.  We have personally made many bookings through Klook over the past year and have been working with them as an affiliate partner since April 2017, so are well positioned to write this review.

We have personally used Klook to book a wide range of travel activities in multiple countries, including Japan, South Korea, Hong Kong and Singapore, and are very happy to continue to book our travel activities with them into the future.

Note that this article is sponsored by Klook but our opinions are our own.

What is Klook?

To get started a common question is what is Klook?  Klook is a travel tech startup which is headquartered in Hong Kong.  Klook Travel Technology Limited is the proper company name and it is a private company which is expanding quickly since it was founded in 2014. 

Klook focuses on providing within destination travel requirements, such as attraction tickets, day tours and local attractions for over 120 destinations around the world.  Klook do not offer flights or accommodation.  Klook do not run tours themselves, they work with local providers in each destination to offer a large range of tour, ticket and transfer options.

The Klook website focuses on providing their travel activities in the native language of each reader and has tailored activity pages for each nationality.

Is Klook Legit?

Klook is a legit company which has been very successful so far and has successfully raised significant capital investments to help to build and expand the company worldwide.  They receive over one million bookings per month and are growing rapidly.

Is Klook Reliable?

As you can probably tell from the scale of Klook’s activities described above they need to have very reliable systems to manage all of their bookings and provide customer service.

Our Klook Travel Review

We have now made 37 bookings through Klook, ranging from day tours, attraction tickets, airport transfer, pocket wifi rentals and sim card purchases.  Our Klook bookings have been made for Hong Kong, South Korea, Singapore and Japan for travel over the past year.

Out of those 37 Klook bookings, one was cancelled shortly after booking due to lack of availability of the tour and was quickly refunded. 

The only booking we made which did not work out was one of our airport transfers in Singapore.  When we realised that our driver was not arriving we were able to work out a plan B to get to the airport.  We engaged with Klook customer assistance using the Klook app on my phone and they quickly responded and refunded our money within one week.

The other 35 Klook bookings all occurred seamlessly – we have collected tickets, rented pocket wifis, sim cards, passes, received items by mail and used both printed and Klook app QR codes on our phones to gain access to various attractions, all with no issues.

We have also worked with Klook as an affiliate partner since April 2017 and their system has been very good to track bookings made by our readers and they pay our affiliate commissions every month on schedule with no issues.

Overall we are satisfied that Klook are a very safe and reliable company to use to book your travels and would definitely recommend them.

Disneyland Tokyo Castle

Klook Customer Service

An important part of making your bookings through Klook is understanding the Klook customer service model. 

After you make your booking you will quickly receive an email to confirm your booking. Some items are instant confirmation so you should receive a ticket for these items within a few minutes.  For other items they may take 24-48 hours to confirm your booking. You will then receive another email to confirm your booking and to provide all of the details you need in terms of where to go and how to use your booking, as well as cancellations conditions.

While you are travelling you can use the Klook app to track all of your bookings and to see your confirmation details.  The Klook app is very easy to use and keep track of your trip bookings, and it also provides you with reminders for each activity.

You can also use the Klook app to contact customer service on the go, confirm information, ask questions and ask for support if something is not working they way you expected.  They usually respond quickly and are very helpful.

Klook Contact Number

Klook does not have a contact phone number prior to making a booking, the easiest options to contact them are either by email to support@klook.com or their online chat function which is easily accessible via the Klook App – go to ‘Account’, ‘Help Center’, and on the page is a popup to ‘Ask Klook’, which then has a range of options.

You will see the help number in the check out page once you are ready to complete your order.  Also, after you have completed your bookings you will have a Klook contact number provided in your booking confirmation emails.

How to Use Klook

Klook is very easy to use, either via their app or on their webpage.  Each travel activity has a detailed description of what you can book, including any limitations and the cancellation policy.  Make sure you read this information carefully before you make your booking, then select your preferred options and then add the item to your Shopping Cart.  You can then keep on shopping until you are ready to finalise your bookings.

Once you are ready to finalise your bookings, Klook will then ask for any additional information required to complete your bookings, which may include information such as passport details, flight arrival and departure information etc depending on what you are booking.  Once you are ready, add your payment information and click to proceed and your booking should quickly be finalised.

Payment options include either Visa, Mastercard, PayPal, Apple Pay, Google Pay or Alipay.

On the Klook Home Page you can select your destination o start exploring the options

Klook App Review

As mentioned above, the Klook app is a great option to both make your bookings, and also to be able to track all of your bookings while you are on the go.  You need to ensure you have access to data for this app to be useable during your trip.  The Klook app is available in both the Apple Store and the Google Play Store.  Make sure you download the app and set it up before you depart on your trip.

I also suggest you also set up Whatsapp on your phone prior to departure if you are booking any day tours or private transfers.  Most drivers will reach out to you the day before to confirm your booking and pickup location. 

In our case where our Singapore driver did not arrive we had not received a message prior, so really should have followed it up earlier.  Make sure you set up Whatsapp prior to departure as the app requires confirmation from your local phone number, so if you plan to use a prepaid sim card during your trip you may find that you cannot confirm your Whatsapp account.

Klook Discount Code

Klook also offers some great discount code deals from time to time which will be emailed to you if you have set up an account with them. 

Another really popular option is the Klook first time promo code, which enables first time users of Klook to get a discount on their first booking.  Our Klook promo code is MDE8G to get a $A5 discount off your first order.  You add the code just prior to final payment in your Klook Shopping Cart.

Klook App Bookings Page
Klook App Bookings Page

Klook Credits

Klook also has the Klook Credits loyalty program.  For every item you book and complete in Klook you receive Klook credits, which you can use to get discounts off other bookings through Klook. 

ALLEGRO – all you need to know about the best Polish online marketplace

The popular online marketplaces to trade your goods in most European countries include eBay and Amazon. However, the same platforms will not bring you the desired sales if you are in Poland. Why? People from Poland prefer Allegro to these platforms, as their favorite online marketplace to get all the items they want.

And with over 21 million registered users and 17 million visiting customers every month on Allegro.pl, Allegro has managed to hold a significant position in Poland.

Allegro – the top Polish online marketplace

Allegro is one of the leading technology-driven trading companies in Poland and in Europe. Allegro was founded in 1999 in Poznań and today has offices also in Warsaw, Toruń, Wrocław, and Kraków. At the very start, the company created by just a few people was headquartered in the basement of a computer wholesaler and the first version of the site fitted on just one floppy disk. The e-commerce market in Poland was still in its infancy at that time, and Allegro was one of the businesses that contributed the most to its growth. Since then, over a dozen or so years, the company has undergone a huge transformation. From an auction site for hobbyists, it has evolved into the most popular e-commerce platform. Allegro currently employs over 1,800 people, nearly half of whom are top-class experts in technology.

With almost two decades of existence, the Allegro platform has evolved to become the most trusted Polish online marketplace. According to the report “E-commerce in Poland 2019” conducted by Gemius – a renowned market research company, revealed that 80% of respondents identified the Allegro platform as their preferred brand in the e-commerce industry.

Furthermore, only 13% of the respondents, who were mostly online shoppers in Poland, linked eBay and e-commerce. Additionally, a statistical report released by Aukcjostat.pl showed a significant disparity between the two Internet auction platform’s market share, with Allegro claiming a remarkable 82% and eBay a paltry 1%.  

21 million accounts have been created on the platform so far. Customers buy over 1.2 million products every day, of which over 95% are new items, sold at a fixed price, with a warranty and insurance. Allegro offers modern on-line financial services, such as 0% instalments, renewable instalments Raty Od.nowa and leasing. Allegro is home to over 125,000 merchants: not only the world’s biggest brands, but mostly small and medium Polish enterprises. Allegro continues to improve standards on the e-commerce market by fostering consumer rights and supporting the development of entrepreneurship.

A significant part of the Allegro Group, Allegro is a top e-commerce company. The brand owned also PayU – an online payment system, Ceneo – a price comparison site, and other top services, including OtoMoto and Bankier (*Corrigendum: PayU, OtoMoto and Bankier are not in our group since end of 2016).  

The progress and regression of eBay over the last decade in the Polish market can be considered as a typical example of how renowned global brands stand the risk of losing their top spots to local, stronger competitors.

Allegro has successfully dominated the Polish online market due to a couple of reasons. The first is the excellent management it has enjoyed over time, and its continuous strive to improve its brand image with the view to become an acknowledged leader in the Polish market.

Allegro vs. Amazon – the differences

At Allegro portal each product from every company is sold individually. For instance, a seller that wants to put a product up for sale on Allegro is required to create a different card for that product. Such card must contain all the information about the product, including the name, photos, description, technical information, price, etc.

Thus, in a situation where several sellers are offering the same products, each seller will provide its product card. When a buyer search for the particular product, there are several cards displayed, each from different sellers. This gives the buyer the opportunity to make comparisons easily and settle for the best. Amazon, on the other hand, uses a single product card for each product, and buyers can only choose their preferred seller from a list.   

Allegro came into existence in 1999 as an auction site. While the purpose of the site remains the same, there has been a slight change in its mode of operations – sales no longer follow the auction model. The prices of products are now fixed, but there are slight differences across different sellers.

Top Polish marketplace – what is the future?

The Allegro brand is very much prominent, so much that it had pushed eBay into luring Polish clients by removing the listing fee for issuing two years ago. As part of its plans to enter the Polish market fully, Amazon opened a fulfillment center in Wroclaw in 2014.

Another emerging online marketplace in Poland is AliExpress, perhaps because it sells certain exotic items that are not available on Allegro.  

Selling on Allegro in Poland

Registration and setting up a method of payment

Registering on Allegro is simple. Simply sign up at allegro.pl by clicking on “My Allegro->Sign Up” and following the instructions. You will find a link on your Allegro account that helps you to create your PayU account, which you will use in receiving all funds from Allegro.

Bank account

You do not need a local bank account to start selling on Allegro. You can transfer all your funds from PayU to other bank accounts.  

Currency

The only acceptable currency on Allegro is Polish Zloty (PLN), thus PayU stores and sends the funds in PLN. However, your local bank can help you covert the PLN into your preferred currency.

Standard and recommended shipping and returns policies

It is highly advisable that you offer free shipping. Likewise, providing a local return address is highly recommended, although not compulsory.    

Acceptable type/size of sellers and suitable products

Every size or type of sellers is welcome on Allegro, likewise all products.  

Handling stock

For best results, it is highly recommended that you get a local warehouse.  If, for any reason, you are unable to secure one, offer quick and free shipping for your products.

Other specifics

Offer listings and customer service in Polish language. The listing design on Allegro can be customized, so get the best out of this by adding relevant information.

Conclusion

Apart from the difference in currency and language, there is no much difference in how Allegro works compared to other top online marketplaces of the world. While you can sort the currency difference with your local bank, a Polish speaker will help you to get started whenever you are ready.